The ProfitDig Blog

Insights, strategies, and news for the modern contractor.

Worked all year
Career

Why You Worked All Year and Still Didn’t Make the Money You Expected

If you’re looking at the end of the year wondering how you stayed busy but still didn’t make the money you thought you would, you’re not alone. This is one of the most common and frustrating realizations contractors have in December. The problem usually isn’t effort. Most contractors work their tails off. Long days. Weekends. […]

December 16, 2025
Social media for contractors
Management

Social Media for Contractors: How to Stay Consistent and Turn Every Job Site Into Content

Most contractors know they should be posting on social media, but staying consistent is tough. You get busy on the job, you get home tired, and before you know it, two weeks have passed with nothing posted. That’s a problem, because gaps in activity hurt your visibility and make customers think you aren’t active. The […]

December 11, 2025
Marketing by Walking Around
Marketing

Marketing by Walking Around: The Simple Strategy Contractors Should Be Using

In both hospitality and construction, the businesses that attract the most attention are usually the ones that stay visible. Big marketing budgets help, but you don’t actually need one to build awareness in your town or stay in front of potential customers. Sometimes the simplest ideas are the most effective, and that’s exactly what marketing […]

December 9, 2025
Risk Analysis
Finances

What Every Contractor Should Know About Risk Analysis Before You Try to Grow

Running a construction business means making decisions that affect your money, your people, and the future of your company. Sometimes those decisions are small, like what equipment to rent for a job. Other times they involve much bigger questions. Do we take on this huge project? Do we add another crew? Do we expand into […]

December 4, 2025
Construction company restructuring
Management

Is It Time to Restructure Your Construction Business? How to Know and What to Do Next

Running a construction business is a constant learning experience. No matter how long you’ve been doing it, your company will change, your people will change, and the market around you will definitely change. That’s why even the best contractors eventually run into a tough question: Do we need to restructure the way we operate? It’s […]

December 2, 2025
Keep your construction equipment working
Construction Equipment

Keep Your Equipment Working for You, Not Against You

In construction, equipment is everything. Your excavators, dozers, and skid steers are the muscle of your operation – and they’re also one of your biggest expenses. When they’re running smooth, you’re making money. When they’re down, you’re losing time, labor, and reputation. Too many contractors treat equipment like a necessary evil instead of a money-making […]

November 13, 2025
3 foreman traits
Career

3 Traits Every Great Foreman Has

You can tell a great foreman within five minutes of meeting him. His crew’s working steady, nobody’s standing around, and the job is clean and moving forward. He’s calm when things go sideways, but you can tell he’s not to be messed with either. Every contractor dreams of having a few of these people on […]

November 11, 2025
Keep crews working in the winter
Management

How Smart Contractors Keep Crews Working Through the Winter

If it rains, you don’t make money. Every contractor knows that feeling – the sky opens up, the ground turns to soup, and your crews are parked at home instead of moving dirt. But laying people off for the winter can be even more costly. If you’ve got good workers, you can bet someone else […]

November 7, 2025
You are the culture
Career

You’re Not Just a Contractor – You’re the Culture

You can have the best equipment, the tightest bid, and a full book of work – but if your crew doesn’t care, your business won’t last. Culture isn’t something that happens by accident. It starts at the top. If you own the company or run the crew, you are the culture. The way you act, […]

November 3, 2025
Finances

You’re Not a Bookkeeper – but You Still Need to Think Like One

You got into construction because you’re good with your hands. You know how to build things, lead a crew, and get the job done. But paperwork? Spreadsheets? That’s the part most contractors hate. The problem is, ignoring your numbers can cost you more than any tool or truck ever will. You don’t have to become […]

October 20, 2025
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